13. October 2016

Real Madrid’s new style offensive

Press Releases – Sponsorships & Partnerships

Real Madrid’s new style offensive
HUGO BOSS outfits the prestigious Spanish club


Metzingen/Madrid, October 13, 2016. Real Madrid C.F., Europe's most successful soccer club, will be wearing elegant BOSS looks during the course of the 2016/2017 season. Based on an agreement sealed in July, the partnership also covers the squad of the club's second team Real Madrid Castilla, its basketball team Real Madrid Baloncesto and all of the technical staff.

The players will wear slim-cut, navy blue BOSS suits from the ‘Create Your Look’ line at all official engagements. The collection’s unique feature: the athletes can combine their preferred sizes and fits for trousers and jackets – choosing from regular, slim and extra-slim – to create a suit that is an ideal match for their physique. The classic look #SuitedByBOSS is perfected with a crisp white cotton shirt, a blue tie, black shoes and belt – and topped with a navy cashmere overcoat.

"Real Madrid is an outstanding team and an excellent partner for our brand. The players already cut a fine figure on the pitch – and off it they now look impeccably dressed in BOSS,” said Tiago Baptista, HUGO BOSS Managing Director Iberia. “We are delighted to be outfitting one of the world’s most successful clubs."

Emilio Butragueño, Real Madrid’s Institutional Relations Manager, stated: “We are very pleased to have HUGO BOSS as a partner for Real Madrid. It is an honor to associate our name with such a prestigious and well-known international brand. We have many shared values, including innovation, leadership and the pursuit of excellence.”

Further information on the BOSS ‘Create Your Look’ line the players are wearing can be found at http://www.hugoboss.com/boss-men-suits-create-your-look/

If you have any questions, please contact:

Dr. Hjördis Kettenbach
Head of Corporate Communications
Phone: +49 7123 94-83375
Fax:     +49 7123 94-80237

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