As a global company that takes its responsibility to preserve the earth for future generations seriously, HUGO BOSS has been working together with wet-green® and a partner in India for three years to optimize the manufacturing process of Olivenleder® for the fashion industry. The Indian partner has completely changed its tanning process and is now certified by wet-green®, using only vegetable tanning and no potentially harmful chemicals. In addition, drying the leaves in the sun does not consume any energy. This is good for the environment and also for the people who work in production.
There are other advantages that this pioneering process has to offer, too. The products are particularly kind to the skin, since fewer dyes are used in the further processing of the material. The social component is also important: by processing the leaves, which are actually a waste product of the food industry and are simply incinerated in many places, farmers in the Mediterranean region, e.g. in Spain, Italy, Tunisia or Morocco, receive an additional income. According to wet-green®, during the olive harvesting and the pruning of trees around 10 percent of the overall harvest weight is leaves.