Innovation Summit 2024

The morning started with a special edition of LET’S TALK BUSINESS — our internal event series focusing on business-related topics, where speakers can share insights on their areas of expertise with our colleagues — on the topic of “How Innovation Shapes the Future of HUGO BOSS”. 

Our CEO Daniel Grieder; Dorothee Niebergall, Senior Vice President Group Strategy & Corporate Development; Jan Philipp Wintjes, Executive Vice President Omnichannel; Christopher Körber, Managing Director HUGO BOSS Ticino/Senior Vice President Ticino Business Units; and Nadia Kokni, Senior Vice President Global Marketing, participated in a panel discussion in our ON AIR TV Studio. 

Moderated by our Head of Innovation, Christian Kuhn, the talk went into detail about our strategies and current projects that are in place to support our future initiative “SHAPE. TOMORROW.” — part of the key messaging of our 100th anniversary — but also exchanging on current challenges and highlighting areas of opportunities.

The second highlight session of the day was the Innovation Keynote talk, with a focus on “How to Turn Uncertainties into Future Opportunities and Impact”. Invited industry experts delivered 20-minute keynote presentations on aspects of innovation in business. These included:

• Founder & CEO of OneUp, Mark Dijksman, “Business Model Innovations with an Explore Mindset”
• Founder & Creative Director of Clokkemaker & Matter, Jake Murphy, “Reframe Business Thinking & Enter the Next level of Social Media”
• Partner Open Innovation Services, Plug and Play Tech Center, Dr Philipp Gneiting, “Creating Synergies Through Open Innovation”
• Managing Director and Partner of BCG X, Urs Rahne, “The Secret of the Most Innovative Companies”

Each presentation was followed by a brief 5-minute Q&A to learn more from the speaker.