Outlook and Targets

Outlook 2019


  Results 2018 Preliminary Results 20192 Outlook 2019
Group sales 
Increase of 4% to EUR 2,796 million Increase of 2% to EUR 2,884 million -
Gross profit margin Decrease by 90 basis points to 65.2% - Largely stable development

Operating result (EBIT)1

Increase of 2% to EUR 347 million

Decrease of 4% to EUR 333 million


Group's net income1

Increase by 2% to EUR 236 million


Decrease at a mid- to high single-digit percentage rate

Capital expenditure

EUR 155 million


EUR 180 million to EUR 190 million

Free cash flow1

EUR 170 million

EUR 209 million


1 Not considering the anticipated impact of IFRS 16.

On a preliminary, non-audited basis. The Group will publish its final results for 2019 and provide its financial outlook for the new fiscal year on March 5, 2020.


Further information

Reports & Downloads

All publications by HUGO BOSS AG can be found here, including financial reports and financial releases.


Increasing brand desirability - this is the principle underlying HUGO BOSS' corporate strategy.

Charting Tool

The charting tool allows you to analyze financial KPIs of HUGO BOSS on a yearly and quarterly basis.