Outlook and Targets

Outlook 2019


  Results 2018 Outlook 2019
Group sales 
Increase of 4% Increase at a low single-digit percentage rate
Gross profit margin Decrease by 90 basis points to 65.2% Largely stable development

Operating result (EBIT)1

Increase of 2% to EUR 347 million

EUR 330 million to EUR 340 million

Group's net income1

Increase by 2% to EUR 236 million

Decrease at a mid- to high single-digit percentage rate

Capital expenditure

EUR 155 million

EUR 180 million to EUR 190 million

Free cash flow1

EUR 170 million

EUR 160 million to EUR 180 million

1 Not considering the anticipated impact of IFRS 16.

Further information

Reports & Downloads

All publications by HUGO BOSS AG can be found here, including financial reports and financial releases.


Increasing brand desirability - this is the principle underlying HUGO BOSS' corporate strategy.

Charting Tool

The charting tool allows you to analyze financial KPIs of HUGO BOSS on a yearly and quarterly basis.