This season, we swapped a studio for a small photobooth, where our employees showcased four different aspects of their personalities that best represent who they are.
In the photobooth, they played around with a selection of the new Double B icon accessories, creatively incorporating them into their poses. Over three days, more than 600 photos were taken. It was, without a doubt, a great success that was received with a lot of enthusiasm by everyone.
We also asked our employees to share their stories, along with their photos, with their networks on LinkedIn — the result was a wave of inspiring posts that took over LinkedIn for several days.