HUGO BOSS strictly adheres to recognized animal and species-protection requirements such as the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES). We also follow the guidelines of the World Organization for Animal Health (OIC) and recognize the five domains model, developed in 1994 by Professor David Mellor and Dr. Cam Reid, as a guiding principle for animal welfare. The five domains define minimum requirements for physical factors, but above all the mental state related to animal husbandry. In order to meet the recognized requirements of animal and species protection, HUGO BOSS has published an Animal Welfare Policy. The company drafted this with the help of the Animal Welfare Policy Development Guidelines in Textiles from the global animal welfare organization FOUR PAWS. The company's own measures, which have already been implemented, were also taken into account.
As a natural material, animal materials have a wide range of positive qualities, which is why these fibers are used in our products. If quality and performance are in line, we are also open to substitutes. That is why we are looking for alternatives and testing them. Unfortunately, according to our research, no materials are yet available on the market that have the same specific qualities as the animal materials we use and which meet our high quality standards. We currently see the use of recycled animal materials as an alternative to reducing the production of new animal materials. However, we will continue to examine whether individual animal materials can be reduced or excluded.
In addition, we have collaborated with animal welfare organizations such as People for the Ethical Treatment of Animals (PETA) for many years to achieve improvements in animal welfare.
For our commitment to completely replace animal materials with vegan alternatives in selected styles, we were already honored with the Vegan Fashion Award by PETA Germany in 2017. In 2020, we presented the first BOSS Menswear vegan suit that PETA Germany certified with the “PETA-Approved Vegan” label.