Tomorrow’s fashion – made by today’s innovation.

Tomorrow’s fashion cannot be produced using yesterday’s ideas. That is why we aim to use better and innovative materials; safe production processes with lower environmental impacts using for example green energy at the production sites of suppliers; and circular products. For us, the highest quality and ecological and social standards go hand-in-hand.

The careful use of natural resources such as water is an essential part of our environmental commitment. In addition to reduced consumption, it is particularly important to keep the resource as pure as possible through professional chemical management.

We are working to reduce the impact of our products on our planet. Valuable resources should be kept in the loop for as long as possible. That is why we have developed a circularity strategy. Our goal is that by 2030, 80% of our apparel products, measured by production volume, are designed for a circular economy. 

We aim to improve the environmental footprint of our company's own sites, production facilities and shops, and the entire supply chain. Our goal is to achieve net zero emissions by 2050. On the way there, we aim to reduce emissions in the entire value chain (Scope 1-3) by at least 50% by 2030 in comparison to 2024.

Preserving biodiversity and protecting the climate are particularly important to us at HUGO BOSS. For example, by using more sustainable materials and processing them in with less impact on the environment, we want to protect valuable ecosystems and reduce the loss of biodiversity on land. Our focus here is currently on the use of materials from regenerative agriculture. 

Close collaboration with partners is a prerequisite for HUGO BOSS to meet its sustainability goals. That is why we are active in a number of initiatives and associations, such as the Partnership for Sustainable Textiles and the Leather Working Group.

Through our efforts, we support the Sustainable Development Goals set out by the United Nations. HUGO BOSS has identified these SDGs as particularly relevant to its strategy work as particularly relevant for its business activities. They are therefore given special consideration in the planning and implementation of measures and projects.

This is how we make our products even more sustainable

76%
products are developed digitally
Our goal by 2025: >90% products are developed digitally
41%
Products designed for circularity*
Our goal by 2030: 80% products designed for circularity* (*According to the HUGO BOSS material strategy)
48%
main natural materials from preferred sources*
Our goal by 2030: 100% main natural materials from preferred sources* (*According to the HUGO BOSS material strategy) Regenerative agriculture as the first choice for cotton and wool
14%
Polyester & Polyamide from preferred sources*
Our goal by 2030: 100% Polyester & Polyamide from preferred sources* (*According to the HUGO BOSS material strategy) With continued effort to reduce overall use

SUSTAINABILITY STARTS WITH THE MATERIALS

To meet the demands posed by the times we live in, fashion must not only be characterized by high-quality, but also by responsibility. This is why we also select the materials for our products in accordance with environmental compatibility and animal welfare, which means that we use for example materials from regenerative agriculture and are in close contact with animal welfare organizations. Additionally, we develop new materials through strategic partnerships with innovative companies and start-ups for tomorrow’s fashion trends. An example is Novapoly, a yarn made from recycled textile waste, developed together with Jiaren Chemical Recycling and NBC LLC. Collaborations like this are crucial to reach our target of shifting to 100% Polyester & Polyamide from preferred sources* by 2030. (*According to the HUGO BOSS material strategy)

We also work closely with recognized international initiatives in order to reach our sustainability goals. These include the Leather Working Group (LWG) or NGOs such as People for the Ethical Treatment of Animals (PETA) and 4 Paws.

As we use materials of animal origin, such as wool and leather, in many of our products, animal welfare is very important for us. For example, for years now, we have only used specific types of leather that are by-products of the food industry and ensure that the down we use is not obtained through live plucking and force-feeding.

Whether it’s wool or cotton, the source of fashion is intrinsically connected with nature. Our choice of materials determines the impact we have on the planet and our goal is to reduce this impact. Regenerative agriculture is a particularly promising method to achieve this goal since it can help to protect soil and biodiversity. We have scrutinized our supply chain in this regard and are working with partners investing in this area such as ZQRX or Raddis®Cotton. Together with our partners, we aim to ensure biodiversity and soil health by sourcing 100% of our main natural materials from preferred sources* (*According to the HUGO BOSS material strategy). 

Our materials in detail

WE CARE: MORE SUSTAINABLE STYLES

We're making a difference one piece at a time, using future-friendly processes which conserve valuable resources like water and energy in order to reduce the environmental impact of our products.

Our more sustainable products which are part of our WE CARE initiative are a key element on our path to more sustainability:

They comprise at least 80% better raw materials based on recognized sustainability standards - additionally, meet environmental as well as social standards in processing. The more sustainable styles are recognizable via dedicated hangtags.

Material Strategy

See for yourself

FOR CIRCULAR PRODUCTS IN FASHION

The sustainability of a product starts with design, but does not end with sale. How long does the clothing remain wearable? Is the quality so good that the product could continue to make wearers happy a second, third, or fourth time? How can the materials be reused and processed afterwards to create new fashion?

For us, service life and recycling are important factors in completing material cycles and conserving resources. Our goal: By 2030, 80% of our apparel products will be designed for circularity.

Our designers are considering the circular economy even while planning a new collection, and our employees also receive regular training on this subject. 

More on the circularity strategy

OUR SUPPLIERS – THIS IS WHERE OUR PRODUCTS ARE MADE

The majority of our finished products – 83% – are manufactured by suppliers from all over the world. We know them very well, and have been working with our strategic Tier 1 suppliers in the spirit of mutual trust for 11 years on average. Together, we ensure the high quality for our products and have implemented long-term measures to improve working conditions and production processes on-site. The remaining goods (17%) come from our own HUGO BOSS factories in Germany, Turkey, Italy, Switzerland and Poland.

Whoever wishes to partner with HUGO BOSS has to go undergo a strict selection process with detailed questions regarding social, environmental and governance (ESG) aspects, ESG training and the submission of relevant questionnaires and documents. We have stipulated all our standards in the Supplier Code of Conduct, which is a binding document for our suppliers. To ensure compliance with this document, we conduct regular checks and support our suppliers with further development activities.

Our production facilities in detail

TRACEABILITY OF PRODUCTS

Transparency is a core value at HUGO BOSS and an essential part of our sustainability commitment. We strive to communicate our sustainability efforts to stakeholders as clearly and accessibly as possible by providing insight into the different processing stages of our products and the raw materials used. In our stores, specific hangtags on products highlight more sustainable materials. In line with legal requirements, we also provide traceability information in our online store and on our corporate website. To further enhance transparency, we are currently rolling out a traceability solution that will enable upstream traceability of all our products.

As a milestone, in 2024, HUGO BOSS established a dedicated Traceability team and introduced the TrusTrace platform to systematically collect traceability data from our suppliers. To date, suppliers representing over 80% of our business volume have been successfully onboarded. Through full integration with our ERP system, we ensure the continuous collection of traceability information for all styles produced by these suppliers, further reinforcing transparency across our supply chain.

Areas of our commitment

Strategy – Responsibility with a plan

To protect our planet, we want to run our business responsibly. That is why our sustainability strategy is focused on circular thinking and the reuse of existing resources, among other approaches.

PEOPLE – responsibility for employees and for society, as a whole

Employees and associates, service providers and suppliers, the communities at our production sites and, last but not least, our customers: people all over the world make HUGO BOSS what it is. Therefore, we bear a special responsibility towards them. Find out more about how we meet this commitment.

PLANET – responsibility for the planet

We are well aware that the fashion industry has an impact on our planet. Our commitment is to reduce our ecological footprint in order to make our contribution to the 1.5-degree target of the Paris Climate Agreement. Take a look at the measures we are taking and the projects we are working on to achieve this goal.